Podcasts are a valuable and convenient resource
Especially for busy public PR professionals who can sometimes find it difficult to keep up with the constantly changing technology and trends that constantly shape the media world. Listening is a good technique to fit some helpful knowledge into your commute to work or occasional bout of insomnia. Here are some great options to get you started.
This podcast initially started as a weekly email newsletter. But over the years, it has expanded into a monthly event, a conference, and now, a full-fledged podcast.
You Are The Media is an interview-format podcast which features some of the best voices in current media trends. Mark is a likable host with an idiosyncratic sense of humor. In You Are The Media, he discovers how brands build their audiences in an ever-changing media landscape.
In the Social Media Marketing podcast, host Michael Stelzner shares his tips and pioneering approaches with marketers to mend and change their social media marketing ways. With interviews from business whizzes and PR experts, listeners learn how to make the most of social media channels to best reach their target audiences.
On Being is a Peabody Award-winning public radio discussion podcast hosted by Krista Tippett. On Being concentrates on interviews with modern thinkers, philosophers, activists, and academics. It “seeks to open up questions at the center of human life: What does it mean to be human, and how do we want to live?” Always in the feverish pursuit of knowledge, Tippett’s innovative-if-peculiar style makes it a worthy listen for those attentive to and interested in learning more about the “human-relations” side of PR.